Adapt to Survive – Automotive Industry Must Reinvent Itself

by | 7. Jul 2022 - 13:46 | General

Electromobility, autonomous driving and connectivity biggest challenges for the auto industry and its suppliers, study says.


The automotive industry is changing at a pace not seen since the introduction of mass production, according to a new study by management consultants Roland Berger. Electromobility, autonomous driving and digitalization require far-reaching adjustments to existing business models. In addition, there are rising raw material and labor costs, as well as the increasing importance of transparency criteria in supply chains. This, he said, comes at a time when the industry is already under intense pressure from the pandemic, disrupted supply chains and semiconductor shortages.

Roland Berger studied 35 market participants to determine how well or poorly carmakers and suppliers are equipped to meet these challenges. Liquidity management, knowledge transfer within and between companies, and IT infrastructure are all areas that need improvement.
The study can be found here (PDF).

Photo: iStock/gopixa

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